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Ni kola emailed us saying my theme has no , H headings on the home page or category , and archive pages all headings are h'm , developer says it USN'tb ad Fosse it's , worse to use multiple H's on a single , page , is he right well he is and he USN't it , really depends if you're untimely he , can have multiple H s depending on how , your page is structured at the same time , not having an H at all in your page , sounds very weir don a post page the , title of that poach should be in the , on an archive page the title of that , archive should be in the H on your home , page your brand name should probably be , in the H's I'm not entirely sure that , he's righto would prefer that he does , it right in terms of using one H then , some H is etc this is more of an , accessibility issue than Otis a , specific SEO issue but it's actually , important for people who are blind or , otherwise have heart and a hard time , reading your page because they can , actually follow the structure of the , headings on your page so do think about , the headings on your page and make them , follow a logical order good luck , you